Open Houses Work

A lot of work goes into preparation for an open house but it is all worth it? Positioning a home to be at its peak condition increases exposure and with that the potential for sale.

Many times I’ve heard homeowners lament, “This place has never been this clean.”  And of course they get to enjoy the “freshening” of their home while it is for sale.  We have become a very visual, hands on society.  The traffic that an open house brings through a property provides important exposure and excitement.  Holding a home open also provides an opportunity for prospective buyers and people who know prospective buyers to see first-hand what photographs can’t show… spatial relationship.

Finding open houses can be a challenge in some communities.  Most jurisdictions do not allow open house signs to be placed in the public right-of-way.  They often overlook the minor infraction because it poses little threat to the security and safety of a community.  Oro Valley Arizona is taking a proactive stand on the matter, much to their credit.  By establishing a licensing program for right-of-way advertising, specifically aimed at temporary real estate signage, Oro Valley is working with the community to find balance.

Each community is a bit different but all homeowners should enjoy the benefit of a high standard of care when it comes to selling their home.  Knowledgeable professionals and homeowners prefer the Sign Ordinance language, “No sign shall directly impede pedestrian, bicycle or motor vehicle traffic when placed in the public right-of-way.  Signs may be placed between curb and sidewalk where space is available.  Signs may not be placed on any paved surface.”  This language provides a thoughtful, reasonable solution to signs placed everywhere along a road side.  After all, a temporary open house sign with home buyer traffic is a much better “brand” for a community than foreclosure and short sale signs.

Mark Finchem
Office: (520) 808-7340
MFinchem@longrealty.com